the Mission

Develop a commanding brand identity for Break The Fourth Wall — a movement built to inspire individuals to defy societal expectations and step into their fullest potential. The objective: create a logo that reflects strength, disruption, and purpose.

the Execution

The mark is designed to visually “break the wall,” using sharp angles, bold typography, and deliberate spacing to suggest movement and defiance. The color palette strikes with energy and clarity — signaling urgency, transformation, and confidence. Every detail is crafted to motivate action and make an impression.

Tactical support

Logo Design + Brand Strategy + Color System + Typography + Business Cards

Tools of the trade

Illustrator + Photoshop + Indesign